FOR the month of October, the city of Penrith has an important mission: to turn the entire town pink in support of breast cancer awareness. A few years ago, the McGrath Foundation selected Penrith as the first metropolitan area to lead the “Pink Up Your Town” campaign, and since then, the community has embraced the cause with open arms.

Now in its seventh year, the “Pink Up Penrith” campaign continues to make a significant impact. On behalf of all those affected by breast cancer, a heartfelt thank you goes out to the community for their unwavering support.

“On behalf of the 1 in 7 women—yes, 57 people are diagnosed every day in Australia, including 212 men this year—and their families, friends, colleagues, and loved ones, we ask you to join us again,” said Gai Hawthorn OAM, President and Ambassador of Pink Up Penrith.

“We have such a tight-knit community here, and I know we will band together again to raise money for Breast Care Nurses who support individuals and their families affected by breast cancer,” she added.

A dedicated committee consisting of business owners from Penrith and St Marys has been working tirelessly to bring the town together. Their goal is to encourage local businesses, groups, and schools to plan fundraising events to support the McGrath Breast Care Nurses across Australia. The committee hopes to see the entire town turn pink and rally behind this worthy cause.

The call to action is clear: Will you join in and do something pink? Whether it’s hosting a fundraiser, decorating your business in pink, or simply spreading the word, every effort counts.

Send your ideas and photos to Penrith CBD Corporation or Nepean News at nepeannews@aol.com, and let’s show what we can achieve when we all get behind a great cause!

To register, donate or find out more details phone 4722 5556 or visit www.pinkuppenrith.com.au